Carnival’s Adolfo Perez Named Senior Vice President Of Sales & Trade Marketing
MIAMI (January 30, 2018) - Adolfo Perez, a 36-year veteran of Carnival Cruise Line, has been appointed senior vice president of sales and trade marketing.
Perez has been serving as vice president of sales and trade marketing since 2015. Under his leadership, Carnival has rolled out several successful initiatives and programs to reinvigorate and fortify relationships with travel agents and reestablished partnerships with various associations. In his new role, Perez will continue to be responsible for Carnival's business development teams and trade marketing functions in the U.S., Canada and international markets, reporting to Ken Tate, who has been promoted to executive vice president & chief commercial officer.
"Adolfo has been critical to driving growth in our travel agent business, both domestically and internationally, and we want to recognize the success of his leadership and the efforts of his team and the results they have delivered," said Carnival Cruise Line President Christine Duffy. "We greatly value our relationship with our travel agent partners and all of us at Carnival are committed to continuing to work hard to develop innovative and beneficial programs to support them."
Perez joined Carnival in 1982 as an embarkation agent and has held multiple managerial positions within the company's sales and reservations departments over the past three and a half decades, including vice president of reservations sales, overseeing the line's reservations contact centers where he developed many relationships within the travel agent community. Prior to joining Sales & Trade Marketing, he launched the company's international sales and marketing office in London and upon his return to the U.S. served as the company's vice president of new markets and product marketing.
"Working with the sales and trade marketing team for the past two and a half years has been an incredibly rewarding experience and I look forward to forging ahead with even more initiatives in the next phase of this role," said Perez. "From Agentpalooza to our popular ‘Travel Agents Rock' program, it's been gratifying to see the relationship with our valued travel partners grow stronger and this is just the beginning."
A resident of Miami Beach, Fla., Perez earned a master's degree in business administration from Florida International University in Miami, as well as a Certified Travel Counselor (CTC) designation from the Institute of Certified Travel Agents (ICTA).
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About Carnival Cruise Line
Carnival Cruise Line, part of Carnival Corporation & plc (NYSE/LSE: CCL;
NYSE: CUK), is "The World's Most Popular Cruise Line®" with 25 ships
operating three- to 16-day voyages to The Bahamas, Caribbean, Mexican Riviera,
Alaska, Hawaii, Canada, New England, Bermuda, Europe, Cuba, Australia, New
Zealand and the Pacific Islands. Two 133,500-ton Vista class ships are
currently scheduled for delivery - Carnival Horizon in 2018 and Carnival
Panorama in 2019. Additionally, two new 180,000-ton ships are scheduled to
enter service in 2020 and 2022.
MEDIA CONTACT:
Christine de la Huerta
305-406-5464
